13 January 2022

Alpha FX Group plc

("Alpha FX", "Alpha" or the "Group")

Appointment of Managing Director for new Luxembourg office

Alpha FX Group plc (AIM: AFX), a global provider of high-tech, high-touch financial solutions, transforming banking services for corporates and institutions operating internationally, today announces the appointment of Nick Maton as Managing Director, Luxembourg.

Nick has over 30 years' experience in financial services, including managing and growing businesses in the Luxembourg markets, which is an area of strategic importance for the Group. He joins Alpha with an in-depth knowledge of the alternative investment sector alongside his traditional banking experience.

Having relocated to Luxembourg in 2006, Nick has spent the past 15 years in senior executive positions at J.P. Morgan, HSBC and most recently as Managing Director of Intertrust, Luxembourg.  His experience and leadership in the local industry, combined with delivering client-centric solutions, brings the right set of skills and expertise to extend Alpha's presence to Luxembourg.

Following the launch of Alpha's alternative banking platform, Alpha announced in October 2021 its intention to open a Luxembourg office to meet growing local demand for its alternative banking solutions. Subject to regulatory approval, the Group expects to fully establish this office later in the year, in order that it has a true local presence and is best positioned to support the needs of its growing client base within the country. Until then, the Group can continue to support its existing clients in Luxembourg by passporting its European regulatory license.

Initially Nick will focus on building and developing commercial partnerships across the alternative investment sector in Luxembourg for the provision of our alternative banking solutions, whilst also supporting our application with Luxembourg's financial regulator, the CSSF ('Commision de Surveillance du Secteur Financier').

Alpha's alternative banking solution blends new technologies with intelligent human capabilities to overcome the challenges many funds face when working with traditional banking providers, particularly when it comes to opening and maintaining bank accounts for their investment vehicles. The solution has been purpose built for the alternative investment sector over a number of years and provides clients with a dedicated team, technology and infrastructure to effectively service funds and their investment entities.

Sam Marsh, Managing Director, Institutional at Alpha FX commented: "On behalf of Alpha, I would like to wholeheartedly welcome Nick to the team as part of the next stage of our expansion in the alternative investment sector.

Nick's industry expertise and deep understanding of the Luxembourg market represents a real asset to Alpha, and I am confident he will bring immense value to delivering our vision to become the leading provider of alternative banking solutions in the private capital space. To attract someone of his calibre is a real reflection of not only the significant market opportunity for the Group but the attractiveness of our high-performance and innovative culture."

Nick Maton, Managing Director, Luxembourg at Alpha FX said: "I'm delighted to be joining Alpha at a time when there is a considerable opportunity to drive banking innovation in the alternative investment sector. I have seen first-hand how the quality of service and significant market experience sets Alpha's solutions apart in this respect.

I look forward to working with the team and contributing to the long-term growth of the business in Luxembourg."

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Notes to Editors

Alpha provides FX risk management and alternative banking solutions to corporates and institutions across the UK, Europe and Canada.  Combining leading expertise and technology, the Group partners with a small number of high value clients, to provide enterprise-level solutions across four key areas: FX risk management, international payments, accounts and collections.

Since it was incorporated in 2010, Alpha FX has been able to build and retain a high-quality client base that includes a number of highly respected brands.