31 October 2022

Blue Star Capital plc

("Blue Star" or the "Company")

Dynasty Investment Update

Blue Star Capital plc (AIM: BLU), the investing company with a focus on esports, payments, technology and its applications within media and gaming, provides an update in respect of its investee company, Dynasty Gaming & Media Pte Ltd ("Dynasty").

Dynasty, a leading white label, B2B gaming ecosystem provider, has today announced that it has signed a distribution agreement with Indosat Ooredoo Hutchison ("IOH"), Southeast Asia's second largest telecommunications company, with almost 100 million subscribers in Indonesia. This agreement will see Dynasty deliver Web3 Play to Earn ("P2E") games, developed by Pioneer, to IOH which IOH will actively promote to their extensive subscriber base.

On 13 October 2022, Pioneer Media Holdings Inc. (NEO:JEPG; AQSE:PNER) ("Pioneer") announced it had entered into a game publishing agreement with Dynasty. Under the publishing agreement, Pioneer has granted Dynasty an exclusive license to publish, market, promote and distribute its portfolio of games to its partners throughout southeast Asia, India, and Australia. Pioneer has announced it has a robust pipeline of games across multiple genres ready for launch in the next six to twelve months.

Indonesia is Southeast Asia's leading gaming market, with over 200 million gamers generating nearly US$2 billion in annual gaming revenues. The first P2E title, which has been localised for the Indonesian gaming market, is due to launch within three months and additional titles are planned to be released throughout 2023.

Dynasty expects similar agreements to be signed and announced during the next two quarters, with several other markets launching Pioneer's P2E tittles within 2023, under Dynasty and Pioneer's recently signed publishing agreement.

Tony Fabrizi, CEO of Blue Star Capital said that: "This significant new contract, with one of Southeast Asia's largest telcos, is further testimony to the continued progress of Dynasty as it expands its gaming ecosystem to deliver Web3 Play to Earn games.  We anticipate further announcements later this year as Dynasty's extensive and growing network provides an attractive route for large corporations looking to move seamlessly into gaming."

The information contained within this announcement is deemed by the Company to constitute inside information stipulated under the Market Abuse Regulation (EU) No. 596/2014, as retained as part of the law of England and Wales.

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About Blue Star

Blue Star is an investing company with a focus on new technologies. Blue Star's investments include SatoshiPay Limited, a payments business using blockchain technology; 8 early-stage to mid-level esports companies, including Guild eSports plc, a global esports business headquartered in London whose lead investor is David Beckham and Dynasty Gaming & Media Pte. Ltd., whose B2B white label platform is a full-stack gaming ecosystem; East Side Games Group Inc., a mobile leading free-to-play mobile games group; NFT Investments plc, a company that engages, partners, incubates and develops non-fungible tokens; and Sthaler Limited, an identity and payments technology business which enables a consumer to identify themselves and pay using just their finger.

About Dynasty Gaming & Media

Dynasty has signed significant commercial contracts with national telcos and large media organisations and has established strategic partnerships with the world's biggest publishers and leading gaming industry players. This network provides our partners with a valuable mass-market distribution opportunity that will deliver a highly engaged audience of hundreds of millions of potential customers across many of the world's key gaming markets.

Forward looking statement disclaimer

Certain statements made in this announcement are forward-looking statements. These forward-looking statements are not historical facts but rather are based on the Company's current expectations, estimates, and projections about its industry; its beliefs; and assumptions. Words such as 'anticipates,' 'expects,' 'intends,' 'plans,' 'believes,' 'seeks,' 'estimates,' and similar expressions are intended to identify forward-looking statements. These statements are not guarantees of future performance and are subject to known and unknown risks, uncertainties, and other factors, some of which are beyond the Company's control, are difficult to predict, and could cause actual results to differ materially from those expressed or forecasted in the forward-looking statements. The Company cautions shareholders and prospective shareholder holders not to place undue reliance on these forward-looking statements, which reflect the view of the Company only as of the date of this announcement. The forward-looking statements made in this announcement relate only to events as of the date on which the statements are made. The Company will not undertake any obligation to release publicly any revisions or updates to these forward-looking statements to reflect events, circumstances, or unanticipated events occurring after the date of this announcement except as required by law or by any appropriate regulatory authority.