31 October 2025
DUNELM GROUP PLC
NOTIFICATION OF TRANSACTIONS OF DIRECTORS/PERSONS EXERCISING MANAGERIAL RESPONSIBILITY AND CONNECTED PERSONS
On 30 October 2025 share incentive awards were granted over ordinary shares of one pence each in the Company, in the form of a nil cost option under the Dunelm Group 2014 Long Term Incentive Plan to the following persons discharging managerial responsibilities:
| PDMR | Number of shares under award |
| Clo Moriarty | 146,981 |
| Karen Witts | 86,390 |
| Luisa Wright | 24,618 |
| James Cooper | 3,677 |
In the case of Clo Moriarty, Karen Witts and Luisa Wright, the options may be exercised on or after 30 October 2028, subject to the satisfaction of performance conditions over the three financial periods commencing on 29 June 2025. These performance conditions are detailed in the Company's FY25 Annual Report. In the case of James Cooper, the options may be exercised on or after 30 October 2027, subject to the satisfaction of performance conditions.
On exercise, Clo Moriarty and Karen Witts have each committed to retain (after sale to cover tax and national insurance liability on exercise), at least two thirds of these for the duration of employment. In addition, shareholding requirements apply for the duration of employment and for two years from termination of employment, as set out in the 2023 Remuneration Policy ("2023 Policy") approved on 16 November 2023.
In line with its 2023 Policy, the Remuneration Committee can apply malus or clawback to the awards and has discretion to vary formulaic outturns where this does not reflect underlying performance or is inappropriate in the context of unexpected or unforeseen circumstances.
For further information please contact:
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Dunelm Group plc Luisa Wright/Simon Hockridge |
|
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MHP Communications |
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| Rachel Farrington/Charles Hirst
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DUNELM GROUP PLC
NOTIFICATION OF TRANSACTIONS OF PERSONS DISCHARGING MANAGERIAL RESPONSIBILITIES
| 1
| Details of the person(s) discharging managerial responsibilities / person closely associated
| |||||
| a)
| Name
| 1. Clodagh Moriarty 2. Karen Witts 3. Luisa Wright 4. James Cooper | ||||
| 2
| Reason for the notification
| |||||
| a)
| Position/status
| 1. Chief Executive 2. Chief Financial Officer 3. PDMR 4. PDMR | ||||
| b)
| Initial notification /Amendment
| Initial notification | ||||
| 3
| Details of the issuer, emission allowance market participant, auction platform, auctioneer or auction monitor
| |||||
| a)
| Name
| Dunelm Group plc | ||||
| b)
| LEI
| 213800WCOWEI3T5DUV19 | ||||
| 4
| Details of the transaction(s): section to be repeated for (i) each type of instrument; (ii) each type of transaction; (iii) each date; and (iv) each place where transactions have been conducted
| |||||
| a)
| Description of the financial instrument, type of instrument
Identification code
| Ordinary shares of one pence each
ISINGB00BICQ739
| ||||
| b)
| Nature of the transaction
| Grant of nil-cost share options conditional on future performance in accordance with the Company's long term incentive plan | ||||
| c)
| Price(s) and volume(s)
|
| ||||
| d)
| Aggregated information
- Aggregated volume
- Price
|
Single transaction for each individual
| ||||
| e)
| Date of the transaction
| 2025.10.30 | ||||
| f)
| Place of the transaction
| Outside a trading venue | ||||
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